Fragrance Renaming 101: Alternate Name Ideas and Trademark Tips for Your Products

What does "type" after a fragrance name mean?

I know a lot of you love fragrances inspired by big-name brands—like “Sweater Weather type” by BBW®—but here’s the deal. When you see "type" in the fragrance name, it means that scent is inspired by a trademarked fragrance, and you can't use that name on any final product you plan to sell. For example, if you list a candle on Etsy under the name “Sweater Weather,” you might get slapped with a cease and desist from the trademark holder. And trust me, that's a headache you don’t want. It can get expensive fast—so let’s avoid that stress altogether!

How do I make sure I’m not violating trademark rules?

The best way to protect your business is to rename the fragrance for your product. Renaming not only keeps you in the clear legally but also allows you to put your own creative stamp on it, making the scent feel more personal to your brand. Get creative with it—choose names that reflect your unique style. Just make sure to double-check that your chosen name isn’t already trademarked by searching the USPTO trademark database here. Seriously, do this for every name before you commit, just to be safe!

Alright, now that we’ve covered the nitty-gritty details, let’s get to the fun part—naming! Below, you’ll find our full fragrance list, complete with alternate name ideas and blending suggestions to help spark your creativity. Whether you’re renaming to better fit your brand or just need some fresh inspiration, I hope this resource helps you feel confident in your choices and keeps your creative process as stress-free as possible.

Need more help in your creative process? Check out my blog post where I share my top tips on my creative process of naming fragrances to connect with my customers!