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Foaming Hand Soap Community Testing Notes Hub

Foaming Hand Soap Community Testing Notes Hub

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Written by Kenna Hoff
We’ve created this community testing notes hub to gather and share testing results for our foamin...
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Black calculator on a white and pink background with multiple office tools nearby and text overlay

General Fragrance Load Calculator

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Written by Kenna Hoff

Calculating fragrance loads for ready to use bases and other products can be confusing. That’s why we created this Fragrance Load Calculator to make it fast and stress-free for both testing and production. You can use this easy calculator for candles and wax products as well. 

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Hand holding a white pump bottle of hand soap against a light blue background with text overlay.

How to Label Your Foaming Hand Soaps + a Free Canva Template!

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Written by Kenna Hoff

If you’re making and selling foaming hand soaps, labeling them correctly isn’t just about aesthetics—it’s also a legal must. Whether you’re crafting for personal use, gifts, or business, proper labeling ensures compliance and builds trust with your customers.

To make this process easier, we’re breaking down exactly what your labels need to include. This blog also includes a free, customizable Canva template to help you design professional looking labels in minutes. 

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Foamy white soap bubbles on a bright blue background with text overlay.

How to Make Foaming Hand Soap (a Step by Step Guide & Video)

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Written by Kenna Hoff

Making your own fragranced foaming hand soap is so much easier than you might think! Whether you're whipping up a batch for yourself, gifting to friends, or adding to your product line, our MWFC Foaming Hand Soap Base makes it crazy simple. Here's everything you need to know!

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Foamy white soap on a bright blue background with text overlay.

Foaming Hand Soap Base Troubleshooting Guide

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Written by Kenna Hoff

This blog will provide answers to common issues that might pop up along the way as you create foaming hand soap with the new Midwest Foaming Hand Soap base. 

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collections that sell

Crafting Curated Collections | The Secret to Products That Sell | Adventure Awaits

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Written by Kenna Hoff

Curated collections are the key to connecting with your customers and boosting sales. Learn how to craft collections that tell a story and grab our free guide with six Spring/Summer 2025 collection ideas to get started!

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Meet the Midwest Color Guide

Meet the Midwest Color Guide

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Written by Kenna Hoff

Hey there, color lovers! Kenna & Doug here from Midwest Fragrance Company. 🌈 If you’re anything like us, you know that color is more than just a finishing touch – it’s the thing that makes your creations stand out and lets your personality shine through. Whether you’re rocking the hobbyist gig or launching a bold, vibrant production of wax melts, having control over your colors can be a game-changer for your brand.

I’m thrilled to introduce you to our Midwest Color Wheel Guide, a tool we put together just for you, to make coloring your wax melts as fun and easy as it should be. Think of it as your secret weapon for achieving consistent, vibrant colors every time. Let’s dive in!

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social medida content guide

Your Ultimate 7-Day Social Media Content Guide for Stress-Free Posting

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Written by Kenna Hoff
Feeling overwhelmed by social media? Our Ultimate 7-Day Social Media Content Guide is here to help! This easy-to-follow framework takes the guesswork out of posting, offering prompts for every day of the week to keep your audience engaged and connected to your brand. Grab a coffee, sit down with our guide, and let’s make social media work for you. Ready to get started? Sign up to access the full guide and say goodbye to social media stress!
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lessons learned in business from kenna and doug

Lessons Learned in Year 4 of Building MWFC

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Written by Kenna Hoff
In Year 4 of Midwest Fragrance Company, we learned powerful lessons about growth, the importance of a strong team, and trusting the process. From letting go to leveling up our focus, here’s what this year taught us about building a business with heart.
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Trending winter and holiday fragrances for candles and soaps

Must-Have Trending Winter & Holiday Fragrances For Your Holiday Collection

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Written by Kenna Hoff
Discover the top winter and holiday fragrances for candle and soap makers, including trending scents like Vintage Christmas, Christmas Cabin, and Peppermint Milkshake. Create a festive holiday collection with these best-selling seasonal fragrances that your customers will love.
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favorite fall and autumn fragrances that sell for candles and soaps

My Top 5 Autumn Fragrances for Makers: Seasonal Scents That SELL

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Written by Kenna Hoff
Discover the top fall fragrances for candle and soap makers! From cozy Autumn Cottage to sweet Honey Spiced Pear, these must-have scents will help you create the perfect fall collection that customers will love. Explore trending fall fragrance oils like Vanilla Chai Latte, Sweater Weather (Type), and Aspen Woods to boost your sales and capture the cozy essence of autumn.
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Using IFRA statements to keep your products safe

How to Use IFRA Certificates to Keep Your Products Safe

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Written by Kenna Hoff
In this blog, we break down what an IFRA certificate is, how to read it, and how to apply it to your own product formulations. Whether you're a seasoned maker or just starting out, understanding IFRA standards is key to crafting products that smell amazing and keep your customers safe.
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fragrance load calculator for candles and wax melts

FREE Fragrance Load Calculator | Candles and Wax Melts

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Written by Kenna Hoff
Struggling to figure out how much fragrance oil to add to your candles or wax melts? Our Fragrance Load Calculator makes it easy! Just enter your wax weight and desired fragrance load, and the calculator will do the rest. Get the perfect balance of scent every time with our simple, user-friendly tool.
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fragrance naming tips

How to Come Up with Unique and Creative Fragrance Names for Your Products

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Written by Kenna Hoff
Naming your fragrances is about creating an experience that connects with your customers and reinforces your brand identity. In this blog post, I share my favorite tips for coming up with unique and creative fragrance names. Plus, learn what to do if you get stuck and why it’s important to check trademarks before finalizing your product names!
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how to calculate fragrance load guide

How to Calculate Fragrance Load for Wax Products: A Step-by-Step Guide

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Written by Kenna Hoff
Learn how to calculate the perfect fragrance load for your candles and wax melts with our step-by-step guide. Use our easy Fragrance Load Calculator to get the right balance every time!
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fragrance renaming tips

Fragrance Renaming 101: Alternate Name Ideas and Trademark Tips for Your Products

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Written by Kenna Hoff

Naming your fragrances isn’t just about creativity—it’s about making sure your product aligns with your brand and follows trademark rules. In this resource, we’ve put together alternate name ideas for all the fragrances we carry at MWFC, so you can avoid any legal headaches and still create something that feels personal to your brand.

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Makers blend 150 testing notes guide wax melts

Maker's Blend 150 | Wax Melt Fragrance Testing Guide

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Written by Kenna Hoff
When it comes to creating wax melts, testing is everything. That’s why we put together this detailed guide to help you navigate the nuances of each fragrance oil in our collection—specifically when paired with Maker’s Blend 150 wax at 12%. We’ve tested each fragrance following a consistent process and in various room sizes, so you can skip some of the guesswork and focus on creating beautiful, fragrant wax melts. Use this as a foundation, then experiment to find what works best for you.
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