Our Top Halloween Fragrances (+ a strategy for selling!)
Halloween and spooky season can be overlooked in the middle of busy season, but it can be extremely profitable.
And the best part is, you don’t need a massive collection to take advantage of it.
All you need are 4 to 6 scents that cover all scent categories - then pair them with labels and scent names that are spooky, cute, and fun.
This strategy has been proven to work time and time again! Plus, it's a strategy you can use no matter what you're selling - candles, soaps, wax melts, room sprays, diffusers, etc.
No matter what direction you’re planning for Halloween this year, whether it’s a full collection, a mini release, or just a few limited-edition products, we have the perfect top Halloween fragrances for you to choose from!
Our Top Halloween Fragrances
Need help naming your Halloween products?
We put together this quick naming guide to spark some ideas for your Halloween fragrances. Whether you're going spooky, fun or somewhere in between - these categories should help you create products your customers will love!
Spooky Vibes:
Examples:
- Haunted Woods
- Salem Nights
- Dark Magic
- Twilight Spells
- Hexed
Try these scents:
Cute & Funny:
Examples:
- Ghouls Night Out
- Basic Witch
- Eerie-sistable
- Witchy Business
- Oh My Gourd
Try these scents:
- Vanilla Pumpkin Marshmallow (type)
- Cotton Candy Dreams
- Pumpkin Pecan Waffles (type)
- Dark Kiss (type)
Classic Halloween:
Examples:
- Happy Haunts
- Trick or Treat
- Hocus Pocus
- Spooky Season
- Fright Night
Try these scents:
Can't decide on just one scent? Try blending!
Some of our community favorites used to create truly unique products your customers can't find anywhere else.
Bestselling Blends:
Macintosh Apple & Caramel Maple Swirl
70% MA / 30% CAS
Name it: Caramel Apples
Toasted Pumpkin Spice & Espresso
Equal Parts
Name it: Basic Witch
Pike's Peak, Oakmoss + Amber, & Apple Cider Donut
60% PP / 30% OA / 10% ACD
Name it: Spooky Season
Smoked Cedar + Oud & Dark Amber Rosewood
80% SCO / 20% DAR
Name it: Midnight Flame
Bourbon Butterscotch (type) & Apple Maple Crumble
Equal Parts
Name it: Eerie-sistable
All this to say….
You don’t need a huge Halloween collection to have a profitable season...you just need a few intentional scents and a fun way to present them that makes your customers think, "Oh, I NEED that."
Halloween is one of those seasons where makers can get creative, have a little fun, and customers LOVE it!
Stuck on what to name your Halloween products? Post in our Facebook community and we’ll help you brainstorm the perfect spooky name!
Happy making!
Hi! I'm Kenna!
Co-founder of Midwest Fragrance Company, business builder since 20, fueled by coffee and grounded by yoga. I’ve learned (mostly the hard way) what it takes to grow a maker business, and I share those lessons here… the real ones, not the highlight reel.
At MWFC, we sell all the supplies you need to create scented products that truly shine ✨
Want to keep following along? Find us on Instagram @midwestfragranceco
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